TVGoods Inc. (“TVGoods”), a direct response marketing company and wholly owned subsidiary of H & H Imports, Inc. (PINKSHEETS: HNHI) (OTCQB: HNHI), has announced the launch of the media campaign for CellerateRX®. CellerateRX® (OTCQB: WNDM) is a revolutionary bovine-based collagen that is designed to heal wounds like no other product on the market.
TVGoods produced a short form infomercial which was dubbed in Spanish for domestic distribution. The infomercial spot is set to roll out on 50 television properties in 36 states across the U.S. The spot is geared toward the Hispanic consumer market and is aimed to drive retail sales to big box and other national and local retailers.
TVGoods’ initial agreement to produce an infomercial for CellerateRX® was announced on March 1, 2011. TVGoods has an exclusive relationship with Marketing Media Enterprises, LLC to distribute CellerateRX® via CABAN BROADCASTING, LLC. CABAN BROADCASTING, LLC is a boutique network services firm that focuses on matching networks with carriers and advertisers that want to reach the U.S. markets from around the globe.
Steve Rogai, CEO of TVGoods, stated, “We believe this is a tremendous opportunity for TVGoods. We are excited to have secured media placement for a product with such a promising future in the large Spanish market.”
Carlos Caban, CEO and President of CABAN BROADCASTING LLC, an exclusive partner of Marketing Media Enterprises, LLC, stated, “We are happy working on this project with MME, LLC and TVGoods. Our television networks in the U.S.A. are ready for the relationship.”
Laura Hayes-Reeves, President of Marketing Media Enterprises, LLC, stated, “We are delighted and look forward to success with what I believe is a game changing product. We stand poised to expand the relationship with Caban Broadcasting and the Spanish market.”
About The Company:
H & H Imports, Inc. is the parent company of TV Goods, Inc. TV Goods, Inc. is a direct response marketing company. We identify, develop and market consumer products for global distribution. TV Goods was established by Kevin Harrington, a pioneer of direct response television. For more information, go to www.TVGoodsInc.com.